Chapter I · The Awakening
I don't just manage projects. I fix what's broken, build what's missing, and measure what matters.
Project & Programme Manager · 10 Years · Agile & Scrum · SaaS · Operations · Marketing Tech · Analytics
Chapter II · The Explorer
Core Project Manager with 10 years of managerial experience — SaaS, marketing technology, analytics and operations, delivered across India, US & UK time zones.
Jan 2022 — Mar 2025 · CauseMatch LLC
Ran daily scrums & quarterly sprint planning for marketing delivery; built HubSpot + Zapier automations that converted 30% of cold leads to SaaS sign-ups and lifted new leads 15%; owned the India operations budget, vendor negotiations, KPI tracking and quarterly reviews; headed the GA analytics team.
Nov 2018 — Jan 2022 · CauseMatch LLC, Bangalore
Led a 6+ member tech team delivering digital fundraising campaigns for international clients across US, UK, Israel, SA and more — A-to-Z campaign logistics, page builds, email templates and support. Built retrospective analytics reporting that boosted SaaS renewals to 80%, and streamlined the company's COVID work-from-home transition.
Aug 2015 — Oct 2018 · Arjunado (Arjuna Group) · India & Malaysia
Co-partnered international DJ events including SUNBURN'16 Calicut — artist signings, sponsors, BookMyShow ticketing and promotions. Led a 5-member CRM team, upscaled and retained B2B SaaS deals with reputed institutions, and ran SMS/email PR campaigns.
Education & Certifications
UKA General MBA with Merit — FTMS Malaysia under Anglia Ruskin University, UK (90 ECTS). BE Electrical & Electronics — Excel College of Engineering & Technology, Anna University, 7.8 with Distinction. Agile Project Management + Scrum + Jira certification (Udemy, 2021).
Chapter III · The Skill Forest
Chapter IV · The Project Realm
Every project here began with a real problem — some assigned, most proactively identified — delivered across matrixed global teams in India, US and UK time zones.
Page I · Marketing Ops · Automation
Page II · Analytics · Client Success
Page III · Agile Transformation
Page IV · GTM · Campaign Strategy
Page V · Product Enablement
Page VI · Operations · Finance
Chapter V · The Achievement Mountains
Recognised and awarded, alongside multiple Best Performer awards from weekly co-worker nominations across the global team.
Promoted repeatedly on performance during the CauseMatch tenure — and within the first 6 months at Arjuna Group.
Global fundraising campaigns delivered end-to-end, with clients sharing positive feedback publicly on social media.
Retrospective analytics reporting became a value-added product that anchored renewal conversations.
Co-partnered and coordinated an international music festival — artists, sponsors, ticketing and promotions.
MBA project with Distinction (Anglia Ruskin, UK) · BE 1st rank in three semesters · Student of the Year 2011–12.
Chapter VI · The Innovation Temple
Advanced HubSpot + Zapier workflows with third-party integrations — the engine behind a 30% cold-lead conversion and 15% lead growth.
Deployed and managed Quriobot and SalesIQ conversational flows that simplified support and captured leads around the clock.
Google App Script automation turned heavy manual retrospective reports into a single click — the team only reviews the end product.
Always researching, comparing and migrating to the best-fit tools — from Xmind.ai mapping to budget-friendly platform swaps integrated with IT.
Chapter VII · Lantern Voices
Real words from clients and colleagues — gathered from LinkedIn and Trustpilot (4.8★ · 79 reviews · 90% five-star).
From clients
"Special thanks to Sophie for attention to detail, customer service, prompt communication, keeping us on schedule — and so much more! The campaign exceeded all our expectations!"
"Sophie and her team were the best tech support ever. I felt so held and looked after. The quick response rate made it easy to encounter challenges. The Butterfly Art Project have had a very successful campaign."
"Huge thanks to Sophie and the entire team for being so helpful and responsive in organizing and running an effective campaign. We look forward to all future projects together! Highly recommend."
"Excellent and supportive team — Sophie is an asset. She put herself in client shoes and supported them all the way. I will definitely come back soon!"
From colleagues & leaders
"Sowbhi's time at CauseMatch was truly impressive. She started as a Campaign Manager and grew into the role of Project Operations Manager, consistently excelling in every aspect. Whether it was marketing, partnerships, overseeing operations in India, or optimizing systems, Sowbhi was the central force that kept projects connected and moving forward."
"From day one, she stood out as a force to be reckoned with. In many ways, she was a department of her own, seamlessly adapting to challenges and driving success. As a manager, she led with both strength and empathy. Anyone who gets the chance to work with Sowbhi is lucky to have her on their team!"
"An incredibly hardworking, honest, and dedicated professional. I never once saw her lose her calm or let stress affect her demeanor. Her clarity and expertise made her an invaluable asset to the team — any organization would be lucky to have someone with her dedication, warmth, and work ethic."
"Exceptionally clear about her requirements and communicates exactly what needs to be done, which made our collaboration smooth and efficient. She brings a perfect balance of creativity and practicality to the table."
Chapter VIII · The Sakura Tree
Reach out — each leaf is a doorway.